Friday April 17, 2009
Commemorative bookmarks, inscribed with the poetry of Emily Dickinson and Octavio Paz, will be distributed to commuters, passers-by and poetry lovers.
The program is co-sponsored by the Los Angeles County Metropolitan Transportation Authority (Metro).
The rush-hour readings personify and extend the experience of Poetry in Motion ® L.A., where the work of poets inscribed on placards placed aboard nearly 2,400 Metro buses brings poetry to more than one million bus riders a day.
Metro, in partnership with Poetry in Motion® L.A., has staged annual rush-hour readings during National Poetry Month since 1998. The alternative space in the context of a transit system has become a welcome platform for the spoken and written word, delivered to delighted audiences by published poets in great performances.
Metro seeks to change public perception about transit and to transform the customer’s experience through excellence in art and design. Central to this objective, Metro Creative Services includes the agency’s in-house design studio, which creates Metro’s brand communications, and the agency’s art and design excellence programs, which commission wide-ranging projects by visual artists and promote overall design quality of customer environments.
From intelligently designed, user-friendly customer information, engaging and effective advertising and a newly designed fleet of buses and trains to large scale site-specific artworks by world-class artists and live poetry readings, Metro employs art and design to create a sense of place, engage transit riders, and improve the quality of life throughout Southern California.
For more information about Metro Art and its free docent guided tours, visit www.metro.net/art or call Metro Art at 213-922-4ART.
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